Privacy Policy

Loyalty Magnet ltd (“Company,” “we,” “our,” or “us”) operates the Loyalty Magnet app for customers and the Loyalty Magnet Business app for merchants (collectively, “the Apps”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Apps.

We are committed to protecting your privacy and handling your data in accordance with the UK GDPR and other applicable data protection laws.

1. Information We Collect

When you use our Apps, we may collect the following types of information:

• Account Information: Name, email address, phone number, and login credentials.
• Business Information (Business App only): Shop name, location, and loyalty program setup details.
• Customer Information (Customer App only): Loyalty progress (stamps, points, rewards), offers redeemed, and interaction history with participating businesses.
• Marketing Content (Business App only): Messages, images, and videos you upload to send to your customers.
• Device Information: Device type, operating system, IP address, app usage data, and crash logs.
• Location Information (optional): If enabled, approximate location data may be used for store discovery or location-based offers.

2. How We Use Your Information

We use your information to:

• Provide and operate the loyalty program services.
• Enable businesses to reward customers and customers to earn rewards.
• Deliver marketing messages, offers, and promotions (with your consent).
• Improve app functionality, performance, and security.
• Communicate with you regarding updates, support, or policy changes.
• Comply with legal and regulatory obligations.

3. Sharing of Information

We do not sell or rent your personal information. We may share data only in the following cases:

• With participating businesses you choose to interact with (e.g., when collecting stamps or redeeming rewards).
• With service providers (e.g., cloud hosting, analytics, customer support tools) strictly to provide our services.
• For legal reasons, if required by law or to protect our rights, users, or the public.

4. Data Retention

We keep your personal data only as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

5. Your Rights (GDPR / UK GDPR)

As a user in the UK or EU, you have the right to:

• Access a copy of your personal data.
• Correct inaccurate or incomplete data.
• Request deletion of your data (“right to be forgotten”).
• Restrict or object to processing of your data.
• Request data portability (receive your data in a usable format).
• Withdraw consent at any time (for marketing communications).

To exercise these rights, contact us at support@loyaltymagnet.co.uk

6. Security

We implement appropriate technical and organizational measures to protect your personal data. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Children’s Privacy

Our Apps are not directed to children under 13. We do not knowingly collect personal data from children. If we learn that a child has provided us with personal information, we will delete it promptly.

8. International Data Transfers

If you use our Apps outside the UK, your data may be transferred and processed in countries where data protection laws may differ. We ensure appropriate safeguards are in place for such transfers.

9. Third-Party Services

Our Apps may use third-party services (e.g., analytics, cloud hosting, push notifications). These providers may collect certain information as described in their own privacy policies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted at www.loyaltymagnet.co.uk/privacy with a revised “Last Updated” date.

11. Contact Us

If you have questions or concerns about this Privacy Policy or how your data is handled, please contact us:

📧 Email: support@loyaltymagnet.co.uk

📍 Address: 15 New Wellington Street, Blackburn, Lancashire, BB2 4DY